Tsar Nicoulai Caviar Cafe: 50% Off Caviar & Roe with a Wine Pouring from St. Supery

Celebrate National Caviar Day at Caviar Café, our flagship tasting counter inside San Francisco’s iconic Ferry Building. For one day only, enjoy 50% off all single tins of caviar and roe, available exclusively in-store.

To make the afternoon even more festive, we’re partnering with St. Supéry Estate Vineyards to offer wine pouring from 3–5 PM — the perfect pairing for your favorite roes.

Stop by, sip, snack, and stock up while supplies last.

Event Details:

📍 Where: In the Iconic Ferry Building in SF

📅 When: On National Caviar Day, July 18th

🕒 Opening Hours: 12 PM to 7 PM

Reserve early - limited seating. While supplies last.

Dinner at Nisei: A One-Night-Only Caviar Tasting Experience

Join Tsar Nicoulai and Chef David Yoshimura of Michelin-starred Nisei for an unforgettable seven-course caviar dinner on July 18 in San Francisco.

Experience Highlights:

Guided Caviar 101

with Ali & Marai Bolourchi

Founders of Tsar Nicoulai

An essential guide to Tsar's selection of caviar varieties by our founders themselves. A limited pairing featuring sparkling wine, sake & more will be available upon request to accentuate the experience.

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7-Course Tasting Menu

by Michelin-Starred Chef: David Yoshimura

Celebrate National Caviar Day with an exclusive seven-course menu by Chef David Yoshimura of Nisei - a Michelin-starred, James Beard-nominated restaurant known for its elegant Japanese-American cuisine. Each dish is thoughtfully crafted to showcase the depth and versatility of Tsar Nicoulai caviar.

National Caviar Day | Caviar 101 & Schramsberg Tasting at Under-study

Join Laurent Sarazin, VP of Sales & Marketing, at Under-Study Teaching Kitchen as we toast National Caviar Day with our very first tasting class in the space—a sparkling introduction to the world of Tsar Nicoulai caviar and roe, paired with Schramsberg’s elegant sparkling wines, including our Blanc de Blancs, Blanc de Noirs and Brut Rosé.

In this hour-long experience, you’ll explore the nuances between roe and caviar through a guided tasting of Tsar Nicoulai’s Classic and Osetra selections—favorites at PRESS and Under-Study—alongside a single roe varietal, all complemented by thoughtfully paired sips of Schramsberg.

Led by the Under-Study culinary team, the session will highlight tasting techniques, unexpected flavor notes, and the way our méthode traditionnelle bubbles elevate every bite. Along the way, you’ll also dive into Tsar Nicoulai’s commitment to sustainable aquaculture and responsible sourcing.

Whether you’re a longtime caviar connoisseur or new to the delicacy, this approachable yet luxurious class is the perfect way to celebrate—and savor—with Schramsberg.

Under-Study x Tsar Nicoulai: Bottlerock Classics

Back by popular demand — celebrate National Caviar Day with Understudy’s BottleRock festival favorites, now available for one day only.

From 11AM to 3PM on July 19, enjoy their iconic Caviar Lobster Corn Dog and the wildly creative Nito French Fry Ice Cream, topped with crispy potato crumbles and Tsar Nicoulai Caviar.

It’s a playful, indulgent twist on comfort food — and a can’t-miss way to celebrate.

Event Details:

📍 Where: Under-Study, 595 St. Helena Hwy, St Helena.

📅 When: July 19, 11AM to 3PM

Check out Under-Study's Instagram for the latest updates.

Mamahuhu: Double Happiness Sandwich - A Limited-Time Collaboration

Double Happiness symbolizes harmony, celebration and collaboration in Chinese culture. We’re elated to partner once again with our friends at Tsar Nicolai to bring an elevated Crispy Fish Sandwiches to the Bay area.

To celebrate our second year of this tradition we created a Lapsang tea smoked trout roe as an additional add on this year! Guests will have a choice of caviar, custom Lapsang tea infused trout roe, or both to go along with their sandwiches.

You’re cordially invited!

Event Details:

📍 Where: All Mamahuhu branches, Locations

📅 When: July 18 onwards

⏰ Opening Hours: 11:30AM to 9:00PM

Available for a limited time in collaboration with Mamahuhu

Flour + Water: National Caviar Day Menu

In celebration of National Caviar Day, Flour + Water is putting an elevated twist on a classic favorite. For a limited time, the acclaimed San Francisco restaurant will be serving a signature pie topped with Tsar Nicoulai Caviar — a bold, indulgent dish that reflects the creativity and craftsmanship the restaurant is known for.

Whether you're a longtime fan or a first-time guest, this special menu item is the perfect way to mark the occasion in delicious style.

Event Details:

📍 Where: Flour + Water, 2401 Harrison St, SF

📅 When: Friday, July 18th

Offered exclusively for National Caviar Week — while supplies last.

GiGi's x Tsar Nicoulai: Vietnamese Tomato Salad with Caviar & Ikura

In honor of National Caviar Day, GiGi’s Wine Lounge in San Francisco’s NoPa neighborhood is serving a vibrant seasonal dish all week: gỏi cà chua (tomato salad) elevated with Tsar Nicoulai caviar, ikura, chili, fish sauce, and fresh herbs — a bold celebration of umami and summer flavor.

Pair it with their signature “bump and shot”: a spoonful of Tsar Nicoulai caviar followed by a splash of Grand Cru Blanc de Blancs — an indulgent twist that’s become a GiGi’s favorite.

Come sip, savor, and celebrate all week long.

Event Details:

📍 Where: GiGi's Wine Lounge, 299 Divisadero St, SF

📅 When: All week long leading up to National Caviar Day

🕒 Opening Hours: 4 - 9 PM, Closed on Sundays and Mondays

Clif Family National Caviar Day Special: Polenta Tots with Caviar & Giveaway.

Celebrate National Caviar Day all week long in Napa Valley with Clif Family Bruschetteria and Tsar Nicoulai. From July 14 to 19, their famous food truck will be serving a special new dish: crispy Polenta Tots topped with Tsar Nicoulai Caviar — a playful, elevated spin on a comfort classic.

Swing by the Bruschetteria patio for caviar bumps served daily, paired with Clif Family’s signature wines and relaxed summer vibes.

Plus, we’ll be giving away a $100 Clif Family Gift Card and a 1 oz jar of Tsar Nicoulai Caviar.

To Enter:

1️⃣ Follow @cliffamily and @therealtsarnicoulai to show your excitement.

2️⃣ Click the this link to complete your submission and enter the giveaway.

3️⃣ Receive bonus entries for commenting on our posts!

4️⃣ Be sure to tag your friends below who you want to join on your next adventure!

A full week of food, wine, and indulgence — don’t miss it.

Event Details:

📍 Where: Clif Family Bruschetteria, 709 Main St, Saint Helena, CA.

📅 When: July 14 - 19, Giveaway ends July 19

🕒 Opening Hours: 11:30 am - 6:30 PM on Wednesdays, 11:30 AM - 4:00 PM from Thursdays to Sundays. Closed on Mondays & Tuesdays.

An Exclusive Menu at Starlite – Now Through Sunday, July 20

This National Caviar Day, we’re raising a toast to the delicacy we do best. Join us at Starlite, San Diego for a limited-time celebration featuring a curated menu of champagne, cocktails, and caviar-forward plates — each thoughtfully crafted to honor the elegance and versatility of roe.

✦ The Menu ✦

• 🥂 Lucien Albrecht - Brut Rosé

• 🥂 Ruinart - Blanc de Blancs

• 🍸 Dirty 90’s Martini

  Vodka infused with extra virgin olive oil and house brine vermouth, and served with a St. Agur blue cheese olive + Osetra Caviar

• 🐟 Tuna Crudo

  With yuzu, smoked olive oil, ginger & smoked salmon roe

• 🥔 Potato Pave

  Crispy layered potato with citrus crème fraîche & estate caviar

• 🥄 Osetra Caviar

  Served with crème fraîche and kettle chips

✨ Caviar Indulgence – $95

The full experience — includes an Osetra Caviar spoon, tuna crudo and potato pave along with your choice of Lucien Albrecht Rosé or a Dirty 90’s Martini.

Event Details:

📍 Where: Starlite, 3175 India St, San Diego

📅 When: Now through Sunday, July 20

🕒 Opening Hours: Everyday, 5 PM - 2 AM